ADOPTED - NOVEMBER 13, 2007

Agenda Item No. 16

 

Introduced by the County Services and Finance Committees of the:

 

INGHAM COUNTY BOARD OF COMMISSIONERS

 

RESOLUTION RECOMMENDING A LINE ITEM TRANSFER

FOR THE PUBLIC RELATIONS AND MARKETING COMMITTEE

OF THE POTTER PARK ZOO BOARD

 

RESOLUTION #07-280

 

WHEREAS, the electorate of Ingham County overwhelmingly approved the millage proposal in November of 2006 to fund the operation and improvement of Potter Park and the Potter Park Zoo; and

 

WHEREAS, the Ingham County Zoo Board was established as an Advisory Board of the Ingham County Parks & Recreation Commission to provide input on items relative to the Potter Park Zoo; and

 

WHEREAS, in that capacity the Ingham County Zoo Board has appointed a Public Relations and  Marketing Committee to determine the best way to increase awareness of and attendance at Potter Park Zoo; and

 

WHEREAS, the Public Relations and Marketing Committee has asked that $17,000 be set aside for advertising and marketing efforts on the behalf of the Potter Park Zoo.

 

WHEREAS, the Ingham County Zoo Board and the Ingham County Parks & Recreation Commission recommends that the Board of Commissioners authorize the transfer of up to $17,000 from the proceeds of the Potter Park Zoo Millage to be used for marketing activities for the Zoo.

 

THEREFORE BE IT RESOLVED, that the Ingham County Board of Commissioners authorizes the transfer of up to $17,000.00 from the proceeds of the Potter Park and the Potter Park Zoo millage to the advertising line item (258-69200-901000-31200) for marketing through various local media, including a “six month” report to be distributed in December of 2007.

 

COUNTY SERVICES:  Yeas:  De Leon, Nolan, Copedge, Soule, Dougan, Severino

               Nays:  None             Absent:  None     Approved 11/6/07

 

FINANCE:  Yeas:  Celentino, Grebner, Tennis, Dougan

                Nays:  None             Absent:  Weatherwax-Grant, Hertel           Approved 11/7/07